Mars International India, a wholly owned subsidiary of Mars, Incorporated, has announced it is on track with plans for its first chocolate factory in India.
Mars, Incorporated intends to invest Rs.1005 crores (over $160 million) in the new factory at khedcity, Pune. It is designed to deliver Marsâ€™ quality products to the consumer and positively impact the communities within which they operate by providing local employment opportunities and community engagement program.
The project is expected to generate direct employment opportunities for over 200 people and indirect employment opportunities to over 1000 people. The plant will produce Marsâ€™ world renowned brands Snickersâ„¢ and Galaxyâ„¢ to cater to the growing chocolate demand across the country.
MV Natarajan, General Manager, Mars International India, said, â€œThis initiative reiterates our continued commitment to India. The chocolate industry in India is growing at nearly 20% every year and we see this as a huge opportunity to expand our chocolate portfolio in the country in the coming years. Pune is an investor friendly and progressive city and we are delighted to deepen our commitment to India with our investment of Rs.1005 crores (Rupees one thousand and five crores) there. The climate, geography, talent availability, proximity to port, therefore to raw material and the proximity to demand cluster, makes Pune one of the most viable locations for chocolate manufacturing. Our khedcityÂ plant is planned to be completely eco-friendly and a LEED GOLD certified facility. This will boost our production capacity and efficiently support the growing demand for Mars chocolates in India.â€
About Mars international India Pvt. Ltd:
MARS International India Pvt. Ltd. is a wholly owned subsidiary of MARS, Incorporated. In India, Mars operates in two categories, a Pet care manufacturing and marketing business; and a Chocolate importation and marketing operation. The chocolate segment has its corporate office in Gurgaon, New Delhi. The pet care business is based in the southern state of Andhra Pradesh with its corporate office in Hyderabad. MARS India is presently engaged in manufacturing pet food under its global brands PEDIGREEÂ® and WHISKASÂ®.
MARS India chocolate portfolio includes:
About Mars, Incorporated
Mars, Incorporated is a private, family-owned business with more than a century of history and some of the best-loved brands in the world including M&Mâ€™SÂ®, PEDIGREEÂ®, DOUBLEMINTÂ® and UNCLE BENâ€™SÂ®. Headquartered in McLean, VA, Mars has more than $33 billion in sales from six diverse business segments: Petcare, Chocolate, Wrigley, Food, Drinks and Symbioscience. More than 75,000 Associates across 73 countries are united by the companyâ€™s Five Principles: Quality, Efficiency, Responsibility, Mutuality and Freedom and strive every day to create relationships with stakeholders that deliver growth we are proud of as a company.